Now that we're all grown up, we wanted to take a moment to show you where HeapsGood started.
Less than 18 months ago I was in my lounge room with my brother Ace.
We had boxes of our new compostable mailers stacked to the ceiling – down the corridor, at the front door, and wherever we could store them. We were also called Dirtbag Packaging at the time!
Our First Delivery
We got off to a bumpy start. Our first order was placed pre-COVID, so everything was delayed and our launch date was pushed back by two months.
Then, we thought it was going to be a big order - we were wrong, because the stock barely lasted 60 days.
For many, this part – creating content, that is – can seem intimidating. For what it's worth, 90% of our creative has been done in-house (literally, due to the Melbourne lockdowns).
In the beginning, we just worked with what we had. A bag of corn, a pot plant, some random office and household items. You’d be amazed at what you can do with a clean backdrop, some good continuous lighting and a decent camera.
Although nowadays, you can even get away with using your phone!
The rest can be done in post-production using the Adobe Suite of products.
If you'd like a blog on the subject of content creation, let us know!
The OG Packing Bench
There's nothing wrong with starting small. Although at the time, we were a little embarrassed to show you where we ran our business from. 18 months on, it feels like a stamp of approval.
Our original packing bench is still getting a workout in the new HeapsGood HQ!
First Order Dispatch... In Amazon Boxes 😏
Well, that’s a little embarrassing. We planned everything... or so we thought!
Then our Ecomailers arrived and we realised, "Hold on, we need proper boxes to put these in..."
Talk about the oversight of the century.
Struggling To Keep Up
Once we reached the peak of Melbourne lockdown in 2020, we were struggling to keep up with the load.
My living room was overrun with orders for dispatch, and they were stacked out into the hallway. It was time for a proper warehouse.
New Space, and Lots More Stock!
We moved into our new warehouse in September...
And with the new space came a raft of other changes, including a new name.
Plus, some new products...
We also welcomed new members to the family, and packed more orders than ever before.
Heaps more orders…..
The Future of HeapsGood
What does the future hold? To start with, we've been listening to your feedback. We've got lots of exciting new products in the works to keep you packing like a boss.
Aside from that, we're working on some awesome initiatives. We're going to support some local organisations that are doing amazing things for the planet, as part of our push to be a true profits for purpose business.
I wanted to take this opportunity to extend a big thank you to all of you who are using HeapsGood products, who've told friends and family, and have supported us to grow into the 'real' company we are today.
Without such conscious brands driving the change away from single-use plastic packaging in Australia, none of this would've been possible. You're the ones making a difference and creating a better future – we're just here to help you facilitate that change.